Stop the waste.
Prove the return.
In 60 days.
For a single fixed investment, we switch your existing MMM to always-on, quantify your blindness tax in real time, and prove the recovery — before you commit to anything further.
1
Quantify your Blindness Tax
→
Marketing waste doesn't come only from bad channels — it compounds every time a budget decision gets made without current data. The longer the gap between model refreshes, the higher the cost of flying blind.
2
Activate & Optimise
→
We switch your existing MMM to always-on intelligence. Every spend decision is informed by current data instead of last quarter's snapshot, and real-time reallocation signals replace lagging recommendations.
3
Recover the Waste
Once always-on is running, the misallocation you've been paying stops accumulating. The pilot measures what was recovered against your baseline — proof of return before any longer-term commitment.
72%
Most marketers receive insights too late to act on them
HBR Analytic Services / Google, "Bridging the MMM Actionability Gap", Oct 2025
30%
Average misallocation MASS Analytics uncovers in a client's first model run
MASS Analytics, Jun 2026
2×
By the time most brands act on their MMM data, media costs have already shifted twice
WARC / IPA Effectiveness Databank; ECI Media Inflation Report Q1 2025
What happens in 60 days
Day 1Day 15Day 35Day 60
Days 1–14
Upload your existing MMM and quantify your current blindness tax
Days 15–35
Switch to always-on intelligence. Begin real-time reallocation signals
Days 36–60
Measure waste recovery vs. baseline. Prove return before committing further
No risk
Fixed $25k cost. Pilot fee fully credited if you continue. No multi-year commitment.
No rip and replace
Built on your existing MMM. No PII or user-level data required.
You keep everything
Model, insights, and recommendations are yours — even if you don't proceed.
Start your 60-day pilot
Uncover $505,479 of recoverable waste in 60 days.
Then unlock $3.08m / year on Always-On Intelligence.
Then unlock $3.08m / year on Always-On Intelligence.
Tell us a bit about you and we'll show you exactly how this works for your existing model — no rip and replace, no PII, no long-term commitment until you've seen the proof.